Kris Longo

President, Geek Riot Media / Ad Sales & Business Development

A seasoned, versatile sales executive with more than 15 years of experience in consumer marketing, Kris joined Bonfire in 2012 to head up ComicsUnited, the agency’s original comic book advertising media network. Within two years, he had evolved that initiative into Geek Riot Media, the first specialized media representation and consultancy firm dedicated to delivering curated, new-to-market pop culture geek-centric digital, custom and event opportunities to brands nationwide.

Prior to joining Bonfire, Kris spent 13 years at DC Comics, serving as Manager of Advertising and Custom Publishing, where he developed award-winning, measurably effective, integrated advertising and custom publishing programs for many top brands, most of which were non-endemic to the comics medium. These included Subway, LEGO of America, Colgate Max Fresh and IFC Network.

Kris resides in Belleville, NJ with his wife and family.